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Analysis for financial management / Robert C. Higgins
Title : Analysis for financial management Material Type: printed text Authors: Robert C. Higgins, Author Publisher: Boston : McGraw-Hill Irwin Publication Date: 2004 Series: The McGraw-Hill/Irwin series in finance, insurance, and real estate Pagination: xix, 412 p. Size: 24 cm ISBN (or other code): 978-0-07-253656-0 General note: Includes bibliographical references and index Languages : English (eng) Original Language : English (eng) Descriptors: Corporations - Finance Class number: 658.151 Record link: https://library.seeu.edu.mk/index.php?lvl=notice_display&id=1510 Hold
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Barcode Call number Media type Location Section Status 5702-012436 658.151 Hig-Ana 2004 General Collection Library "Max van der Stoel" English Available 5702-012433 658.151 Hig-Ana 2004 General Collection Library "Max van der Stoel" English Due for return by 08/15/2023 5702-015615 658.151 Hig-Ana 2004 General Collection Library "Max van der Stoel" English Available 5702-018756 658.151 Hig-Ana 2004 General Collection Library "Max van der Stoel" English Available 5702-018753 658.151 Hig-Ana 2004 General Collection Library "Max van der Stoel" English Available 5702-018754 658.151 Hig-Ana 2004 General Collection Library "Max van der Stoel" English Available 5702-018758 658.151 Hig-Ana 2004 General Collection Library "Max van der Stoel" English Available 5702-018757 658.151 Hig-Ana 2004 General Collection Library "Max van der Stoel" English Available 5702-018752 658.151 Hig-Ana 2004 General Collection Library "Max van der Stoel" English Available Organizational behavior / Paul D. Sweeney
Title : Organizational behavior : solutions for management Material Type: printed text Authors: Paul D. Sweeney, Author ; Dean B. McFarlin, Author Publisher: Boston : McGraw-Hill Irwin Publication Date: 2002 Pagination: xx, 476 p. Size: 27 cm ISBN (or other code): 978-0-07-365908-4 General note: Includes index Includes bibliographical references Languages : English (eng) Descriptors: Organizational behavior
Personnel managementClass number: 658.3 Record link: https://library.seeu.edu.mk/index.php?lvl=notice_display&id=1526 Hold
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Barcode Call number Media type Location Section Status 5702-002743 658.3 Swe-Org 2002 General Collection Library "Max van der Stoel" English Available 5702-003691 658.3 Swe-Org 2002 General Collection Library "Max van der Stoel" English Available 5702-014580 658.3 Swe-Org 2002 General Collection Library "Max van der Stoel" English Available 5702-014806 658.3 Swe-Org 2002 General Collection Library "Max van der Stoel" English Available 5702-014872 658.3 Swe-Org 2002 General Collection Library "Max van der Stoel" English Available 5702-014873 658.3 Swe-Org 2002 General Collection Library "Max van der Stoel" English Available 5702-014860 658.3 Swe-Org 2002 General Collection Library "Max van der Stoel" English Available 5702-014861 658.3 Swe-Org 2002 General Collection Library "Max van der Stoel" English Available 5702-014865 658.3 Swe-Org 2002 General Collection Library "Max van der Stoel" English Available 5702-018814 658.3 Swe-Org 2002 General Collection Library "Max van der Stoel" English Available 5702-023038 658.3 Swe-Org 2002 General Collection SEEU Library Skopje English Available Global business today / Charles W. L. Hill
Title : Global business today Material Type: printed text Authors: Charles W. L. Hill, Author Edition statement: 6th ed Publisher: Boston : McGraw-Hill Irwin Publication Date: 2009 Pagination: xxiii, 608 p. Layout: col. ill., maps Size: 26 cm ISBN (or other code): 978-0-07-128550-6 Price: 42.99 £ General note: Includes bibliographical references (p. 557-582) and index Languages : English (eng) Original Language : English (eng) Descriptors: Capital market
International business enterprises - Management
International trade
Investments, ForeignClass number: 658.049 Contents note: Globalization; National differences in political economy; Differences in culture; Ethics in international business; Cross-border trade and investment; International trade theory; The political economy of international trade; Foreign director investment; Regional economic integration; Global money system; The foreign exchange market; The international monetary system; The strategy of international business; Entering foreign markets; Exporting, importing, and counter trade; Global production, outsourcing, and logistics; Global marketing and R&D; Global human resource management. Record link: https://library.seeu.edu.mk/index.php?lvl=notice_display&id=14796 Copies
Barcode Call number Media type Location Section Status 1702-000946 658.049 Hil-Glo 2009 General Collection Library "Max van der Stoel" English Not for loan Marketing management / J. Paul Peter
Title : Marketing management : knowledge and skills Material Type: printed text Authors: J. Paul Peter, Author ; James H. Donnelly, Author Edition statement: 9th ed Publisher: Boston : McGraw-Hill Irwin Publication Date: 2009 Pagination: xvii, 782 p. Layout: ill. (some col.), col. map Size: 26 cm. ISBN (or other code): 978-0-07-128076-1 General note: Includes bibliographical references and index Languages : English (eng) Original Language : English (eng) Descriptors: Marketing - Management
Marketing - Management - Case studiesClass number: 658.8 Abstract: "Marketing Management, 9/e", by Peter and Donnelly, is praised in the market for its organization, format, clarity, brevity and flexibility. The goal of this text is to enhance students' knowledge of marketing management and to advance their skills in utilizing this knowledge to develop and maintain successful marketing strategies. The six stage learning approach is the focus of the seven unique sections of the book. Each section has as its objective either knowledge enhancement or skill development, or both. The framework and structure of the book is integrated throughout the sections of the new edition. The basic structure of the text continues to evolve and expand with numerous updates and revisions throughout. Contents note: Essentials of marketing management; Strategic planning and the marketing
management; Marketing information, research, and understanding the target market; Marketing research: process and systems for decision making; Consumer behavior; Business, government, and institutional buying; Market segmentation; The marketing mix; Product and brand strategy; New product planning and development; Integrated Marketing Communications: advertising, sales promotion, public relations, and direct marketing; Personal selling, relationship building and sales management; Distribution Strategy; Pricing Strategy; Marketing in special fields; The marketing of services; Global Marketing; Analyzing marketing problems and cases; Financial analysis for marketing decisions; Internet exercises and sources of marketing information; Internet exercises; Internet sources of marketing; Marketing management; Market opportunity Analysis; Product strategy; Promotion strategy; Pricing strategy; Social and ethical issues in marketing management; Strategic marketing cases; Developing marketing plans.
Record link: https://library.seeu.edu.mk/index.php?lvl=notice_display&id=15027 Hold
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Barcode Call number Media type Location Section Status 1702-001023 658.8 Pet-Mar 2009 General Collection Library "Max van der Stoel" English Available