| Title : | Entrepreneurship for scientists and engineers |
| Material Type: | printed text |
| Authors: | Allen Kathleen, Author |
| Publisher: | Boston : Pearson |
| Publication Date: | 2009 |
| Pagination: | 244 p. |
| Size: | 24 cm |
| ISBN (or other code): | 978-0-13-235727-2 |
| General note: | Includes index (p. 238-244)
Includes bibliographical references |
| Languages : | English (eng) Original Language : English (eng) |
| Descriptors: | Business planning
Engineering firms
Entrepreneurship
|
| Class number: | 620.0068 |
| Abstract: | For science and engineering students at both the graduate and undergraduate level who are considering entrepreneurship as a career path. Essential business lessons for turning today's scientists and engineers into entrepreneurs in new technology companies. In today's global and interconnected world, students with a science or engineering background have ample opportunity to mesh their technical know-how with the free market. Yet, these same students lack the basic business skills to make competent business decisions. This book seeks to make students' first experience with entrepreneurship interesting and useful.
|
| Contents note: | Scientists and Engineers as Entrepreneurs; Recognizing and Screening Technology Opportunities; Designing and Developing a Technology Start-up; Building an Effective Team; Developing and Protecting Intellectual Property; The Concept of Intellectual Property; Patent and Trademark Strategy; Technology Entrepreneurship Strategy; High Technology Product Development Strategies; Technology Transition and Entry Strategies; Technology Adoption Patterns and Marketing Strategy; Start-up Financial Strategy; The Business Model; Funding the Technology Start-up; Funding Growth; Technology Valuation; |
| Record link: | https://library.seeu.edu.mk/index.php?lvl=notice_display&id=20611 |
EBSCOhost
World Bank
EconBiz
De Gruyter
OpenEdition
European Respiratory Journal
Mathematical Sciences Publishers Journals
Entrepreneurship for scientists and engineers / Allen Kathleen
