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The expressive organization / Majken Schultz ; Mary Jo Hatch ; Mogens Holten Larsen
Title : The expressive organization : linking identity, reputation, and the corporate brand Material Type: printed text Authors: Majken Schultz, Editor ; Mary Jo Hatch, Editor ; Mogens Holten Larsen, Editor Publisher: Oxford [UK] : Oxford University Press Publication Date: 2000 Pagination: xv, 292 p. Size: 24 cm ISBN (or other code): 978-0-19-829779-6 General note: Includes bibliographical references and index Languages : English (eng) Descriptors: Brand name products - Marketing
Business communication
Corporate image
Corporations - Public relationsRecord link: https://library.seeu.edu.mk/index.php?lvl=notice_display&id=11488 Hold
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Barcode Call number Media type Location Section Status 5702-002992 659.2 express 2000 General Collection Library "Max van der Stoel" English Available