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Entrepreneurship & small business management / Steve Mariotti

No review available on this record. Title : Entrepreneurship & small business management Material Type: printed text Authors: Steve Mariotti, Author ; Caroline Glackin, Author Publisher: Boston : Pearson Publication Date: 2012 Pagination: xxxi, 702 p. Layout: ill. Size: 28 cm ISBN (or other code): 978-0-13-503031-8 General note: Includes bibliographical references (p. 667-678) Include index (p. 679-702) Languages : English (eng) Original Language : English (eng) Descriptors: Entrepreneurship Management New business enterprises Class number: 658.02 Abstract: Written by award-winning experts, Steve Mariotti and Caroline Glackin, Entrepreneurship and Small Business Management present complex economic, financial, and business concepts in a manner easily understood by a variety of students. Based on a proven curriculum from the Network for Teaching Entrepreneurship (NFTE), it is organized to follow the life-cycle of an entrepreneurial venture-from concept through implementation to harvesting or replication. Filled with examples from a broad range of industries, it moves further into the entrepreneurial process-discussing the business plan and also the unique aspects of managing and growing entrepreneurial ventures and small businesses. Contents note: Entrepreneurial pathways; Entrepreneurs recognize opportunities; The business plan : road map to success; Creating business from opportunity; ExploEntrepreneurial pathways; Entrepreneurs recognize opportunities: Franchising; Finding opportunity in an existing business; The business plan : road map to success; Unit 1 Case study : fastsigns; Unit 2 Who are your customers?; Creating business from opportunity; Exploring your market; Unit 2 Case study : Nicole Miller Ltd.; Unit 3 Integrated marketing; Developing the right marketing mix and plan; Pricing and credit strategies; Integrated marketing communications; Marketing globally; Smart selling and effective customer service; Unit 3 Case study: done galleries; Unit 4 Finding, securing, and managing financial resources -- Understanding and managing start-up, fixed, and variable costs; Using financial statements to guide a business; Cash flow and taxes; Financing strategy : debt, equity, or both?; Unit 4 Case study: bridgecreek; Unit 5 Operating a small business effectively; Addressing legal issues and managing risk; Operating for success; Location, facilities, and layout; Human resources and management; Unit 5 Case study: mo's chowder; Unit 6 Leadership, ethics, and exits; Leadership and ethical practices; Franchising, licensing, and harvesting : cashing in the brand; Unit 6 Case study: avocent. ring your market; Developing the right marketing mix and plan; Smart selling and effective customer service; Understanding and managing start-up, fixed, and variable costs; Using financial statements to guide a business; Cash flow and taxes; Financing strategy; Addressing legal issues and managing risk; Operating for success; Management, leadership, & ethical practices; Franchising, licensing, & harvesting : cashing in your brand; Record link: https://library.seeu.edu.mk/index.php?lvl=notice_display&id=20596

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Barcode	Call number	Media type	Location	Section	Status
1702-002511	658.02 Mar-Ent 2012	General Collection	Library "Max van der Stoel"	English	Available
1702-002510	658.02 Mar-Ent 2012	General Collection	Library "Max van der Stoel"	English	Available
1702-002509	658.02 Mar-Ent 2012	General Collection	Library "Max van der Stoel"	English	Available

Entrepreneurship / Steve Mariotti

No review available on this record. Title : Entrepreneurship : starting and operating a small business Material Type: printed text Authors: Steve Mariotti, Author Publisher: Upper Saddle River, N.J. : Pearson/Prentice Hall Publication Date: 2013 Pagination: xxii, 570 p. Layout: ill. Size: 28 cm ISBN (or other code): 978-0-13-278408-5 General note: Includes bibliographical references and index Languages : English (eng) Original Language : English (eng) Descriptors: Entrepreneurship Management New business enterprises Class number: 658.1 Abstract: Entrepreneur ship: Starting and Operating a Small Business, Third Edition, is the latest in a line of entrepreneurship textbooks written by Steve Mariotti, founder of the Network for Teaching Entrepreneurship (NFTE), and professor and entrepreneur Caroline Glackin. Business students, as well as those from other disciplines, can benefit from Entrepreneurship. For the former, it recasts their prior learning from a typically corporate context and focuses it on small and entrepre¬neurial enterprises. For students in such fields as hospitality, the arts, engineering, and fashion merchandising, this text introduces key busi¬ness concepts in the context of a broad range of careers. Cases from hospitality, technology, retail, manufacturing, distribution, real estate, finance, and not-for-profit organizations present a wealth of insights and learning opportunities. Most importantly, Entrepreneurship is a balanced mix of the academic and applied components of entrepreneurship education. Students are introduced to the theories, methods, and requisite knowledge and skills required of entrepreneurs, and are then immediately given practical examples and discussion opportunities. Using the Application Exercises and Exploring Online features at the end of each chapter, students are encouraged to take this new knowledge and apply it to their own experiences, so that the course materials are reinforced and internalized. Contents note: Entrepreneurial pathways; Entrepreneurs recognize opportunities; The business plan : road map to success; Creating business from opportunity; Exploring your market; Developing the right marketing mix and plan; Smart selling and effective customer service; Understanding and managing start-up, fixed, and variable costs; Using financial statements to guide a business; Cash flow and taxes; Financing strategy; Addressing legal issues and managing risk; Operating for success; Management, leadership, & ethical practices; Franchising, licensing, & harvesting : cashing in your brand; Record link: https://library.seeu.edu.mk/index.php?lvl=notice_display&id=15225

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Barcode	Call number	Media type	Location	Section	Status
1702-001115	658.1 Mar-Ent 2013	General Collection	SEEU Library Skopje	English	Available

Ndërmarrësia dhe menaxhim me biznese të vogla / Stiv Marioti

No review available on this record. Title : Ndërmarrësia dhe menaxhim me biznese të vogla Other title : Entrepreneurship & small business management Material Type: printed text Authors: Stiv Marioti, Author ; Steve Mariotti, Author ; Karolin Gllakin, Author ; Caroline Glackin, Author ; Enis Misini, Translator Publisher: Shkup : Ars Lamina Publication Date: 2013 Pagination: 702 p. Size: 27 cm ISBN (or other code): 978-6-08-229444-5 General note: Includes appendix (p. 593-666) Includes bibliographical references (p. 667-672) Includes dictionary (p. 679-691) Includes index (p. 692-702) Languages : Albanian (sqi) Original Language : English (eng) Descriptors: Entrepreneurship Management - business Small business Class number: 338.7 Abstract: Ndërmarësia dhe Menaxhimi i bizneseve të vogla (NMBV) është libri më i ri shkollor i botuar në vargun e librave shkollorë për ndërmarrësi të shkruara nga Stiv Marioti, themelues i Rrjetit për mësimin e ndërmarësisë (RMN). Ky libër I dytë shkollor i shkruar bashkë me profesorin dhe ndërmarrësin Karolin Gllakin, i cili e promovon ndërmarrësin si rrugë drejt karrierës më të mirë në shkollat e mesme, e deri te fakulteti. Libri shkollor ndërlidhet me suksesin e Ndërmarrësisë: Fillimi dhe menaxhimin e bizneseve të vogla, edicioni i dytë, me vëmendje më të madhe në detajet e ndërlidhura me menaxhimin dhe zhvillimin dhe një biznesi të vogël. Contents note: Shtigje ndërmarëse; Ndërmarrësit i dallojnë mundësitë; Franshiza; Gjetja e mundësive në biznesin ekzistues; Biznes- plani rruga; Cilët janë konsumatorët tuaj?; Krijimi i biznesit nga mundësia; Shqyrtimi i tregut tuaj; Marketingu i integruar; Zhvillim i marketingut të mirëfilltë – miks dhe plan; Strategjitë e çmimit dhe kredisë; Komunikimi i integruar i marketingut; Marketing në plan global; Shitja e zgjuar dhe shërbimi efektiv ndaj klientit; Më tregoni paratë: gjetja, sigurimi dhe menaxhimi i tij; Kuptimi dhe menaxhimi i fillimeve, kostot fikse dhe variabile; Zbatimi i raporteve financiare për udhëheqje të biznesit; Fluksi i parave dhe tatimeve; Strategjia e financimit: borxhi, kapitali apo të dyja; Operimi i një biznesi të vogël në mënyrë efektive; Shqyrtimi i çështjeve ligjore dhe menaxhimi i rrezikut; Operimi për sukses; Vendndodhja, objektet dhe planimetria; Menaxhimi me burime njerëzore; Udhëheqja, etika dhe detajet; Udhëheqja dhe praktikat etike; Franshiza, licencimi, dhe korrja: arketimi në markën tuaj. Record link: https://library.seeu.edu.mk/index.php?lvl=notice_display&id=15980

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Barcode	Call number	Media type	Location	Section	Status
2702-005052	338.7 Mar-NdëA 2013	General Collection	Library "Max van der Stoel"	Albanian	Not for loan
2702-005053	338.7 Mar-NdëA 2013	General Collection	Library "Max van der Stoel"	Albanian	Available
2702-008143	338.7 Mar-NdëA 2013	General Collection	Library "Max van der Stoel"	Albanian	Available
2702-008144	338.7 Mar-NdëA 2013	General Collection	Library "Max van der Stoel"	Albanian	Available

Sipërrmarrësia / Steve Mariotti

No review available on this record. Title : Sipërrmarrësia : e ardhmja juaj: fletore pune për student Other title : Student activity workbook for enterpreneurship: owning your future Material Type: printed text Authors: Steve Mariotti, Author ; Toni Toull, Author ; Enver Berisha, Translator Publisher: Shkup : Ars Lamina Publication Date: 2012 Pagination: vi, 388 p. Layout: ill. Size: 28 cm ISBN (or other code): 978-6-08-229363-9 Languages : Albanian (sqi) Original Language : English (eng) Descriptors: Entrepreneurship Workbook Class number: 334.72 Contents note: Doracak për studim: Para se të filoni: ju jep hyrje në idenë kryesore në çdo pjesë të librit; Shqyrtim i nocioneve: ju ndihmon ta vërtetoni njohurinë e nocioneve më të rëndësishme nga sipërmarrësia; Pyetje dhe përgjigje: testoje njohurinë e terminologjisë sipërmarrëse; Verifikoni: nëpërmjet pyetjeve me plotësim dhe përcaktim të vërtetësisë mund ta verifikoni nëse duhet ta përsëritni; Zgjeroni njohuritë tua: hulumto nocione që lidhen me sipërmarrësinë. Projekt për biznes-plan: Fleta pune: ju ndihmojnë ta mendoni procesin gradual të krijimit të biznes-planit për biznesin tuaj; Doracak për biznes-plan: ju ofron biznes-plan që mundeni menjëherë ta plotësoni; Record link: https://library.seeu.edu.mk/index.php?lvl=notice_display&id=15754

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Barcode	Call number	Media type	Location	Section	Status
2702-004926	334.72 Mar-SipA 2012	General Collection	Library "Max van der Stoel"	Albanian	Not for loan
2702-003669	334.72 Mar-Sip 2012	General Collection	SEEU Library Skopje	Albanian	Available